Get to know Trueleaf
Our Motivation
If you are a ‘dog person’ or a ‘cat person’, you will know exactly what makes us ‘tick’.
That feeling that comes from a wagging tail that greets you at the door, or the gentle nudge from a purring cat.
Wet-nosed, wag-tailed, and brimming with an insatiable curiosity for life, our four-legged friends are the embodiment of living in the moment.
Our Story
True Leaf is made up of people who love their pets.. It is our hope that we can help people and their pets live healthier lives by embracing natural supplements designed to sustain health into the future.
In the same way that our lives evolve with our pets, our company has also evolved over time. ‘True Leaf Pet’ was originally founded in 2015 and sold to another group in 2020. Ultimately it ended up back with the original founder (Darcy Bomford) and a new team under ‘Trueleaf Petcare Inc’ in January 2023. We are happy to be back in an industry that we love, working passionately and doing the best that we can to make a positive difference in the world.
Our Mission
At True Leaf, we are inspired by a simple mission—Return the Love® that pets give us unconditionally every day.
We’ve spent the time to research and find the perfect ingredient combinations that harness the power of naturally active plant-based compounds to safely and effectively treat many common pet ailments.
Pioneers in supplements for pets, we provide a range of innovative products that can help avoid the unwanted side effects of conventional medicine while simultaneously improving your pet’s physical and mental well-being.
Trueleaf Team
CO-Founder & CEO
Darcy Bomford
A pet-industry veteran with over three decades of executive management experience in manufacturing and brand development. Darcy started out as an entrepreneur when he recognized a gap in the market for higher-quality, wellness products for pets.
A pet-industry veteran with over three decades of executive management experience in manufacturing and brand development. Darcy started out as an entrepreneur when he recognized a gap in the market for higher-quality, wellness products for pets.
Co-Founder
Daniela Fischer
Daniela’s love for animals began at a young age. Growing up in Brazil, animals were a constant part of her home and inspired her to get a veterinary degree to improve the quality of life of all animals. Now, after decades of working in research and development in animal health, she’s creating uncompromising products to support animal wellness.
Daniela’s love for animals began at a young age. Growing up in Brazil, animals were a constant part of her home and inspired her to get a veterinary degree to improve the quality of life of all animals. Now, after decades of working in research and development in animal health, she’s creating uncompromising products to support animal wellness.
CMA, Controller
Ruth Brennan
Ruth is Swiss-born and brings to True Leaf 35 years of experience in finance, accounting, and management in wholesale, retail, manufacturing, and health science industries.
Ruth is Swiss-born and brings to True Leaf 35 years of experience in finance, accounting, and management in wholesale, retail, manufacturing, and health science industries.
Associate
Lindsey Eadie
Lindsey is passionate about natural health and providing her pets with the best possible care. She uses her background as a certified Holistic Nutritionist and Orthomolecular Practitioner to support the optimal health of her furry friends and family.
Lindsey is passionate about natural health and providing her pets with the best possible care. She uses her background as a certified Holistic Nutritionist and Orthomolecular Practitioner to support the optimal health of her furry friends and family.